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Attracting new customers,decreasing costs,and entering new markets are all examples of successful business strategies.

A) True
B) False

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Where would you categorize threats in a SWOT analysis?


A) Internal,helpful
B) Internal,harmful
C) External,helpful
D) External,harmful

E) C) and D)
F) B) and D)

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What is a value chain analysis?


A) Evaluates an organization's strengths,weaknesses,opportunities,and threats to identify significant influences that work for or against business strategies.
B) Analyzes the competitive forces within the environment in which a company operates to assess the potential for profitability in an industry.
C) Views a firm as a series of business processes,each of which adds value to the product or service.
D) Generic business strategies that are neither organization nor industry specific and can be applied to any business,product,or service.

E) A) and B)
F) A) and C)

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A snapshot is a view of data at a particular moment in time.

A) True
B) False

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According to Fast Company magazine,chief intellectual property officer is a new executive level we might see created over the next decade.Which of the following includes the roles and responsibilities of this officer?


A) Manage and defend intellectual property,copy-rights and patents
B) Determines if a person or business process can be replaced by a robot or software
C) Create the optimal relationship between user and technology
D) Ensure the ethical and legal use of information within an organization

E) A) and D)
F) B) and D)

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There are many challenges to changing doctors,including transferring medical records and losing the doctor-patient relationship along with the doctor's knowledge of the patient's history.Changing doctors provides a great example of switching costs.

A) True
B) False

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Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's Five Forces model.Which of the following represents a threat of a new entrant in the soft drink industry?


A) Pepsi requires stores that carry Pepsi products to commit to minimum orders of 1,000 cases.
B) Walmart negotiates a lower cost per bottle from Coke in exchange for premium shelf space in every Walmart store.
C) Zevia Natural Diet Soda begins selling directly over the Internet.
D) Vitamin water,fruit juice,coffee.

E) A) and B)
F) A) and C)

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Which group of stakeholder's primary interests include fair compensation,job security,and ethical conduct/treatment?


A) Employees
B) Shareholders/investors
C) Community
D) Customers

E) B) and C)
F) A) and D)

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In terms of system thinking,what controls to ensure correct processes?


A) Input
B) Output
C) Process
D) Feedback

E) None of the above
F) A) and C)

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Which of the below represents a company in a supply chain?


A) Customer and competitor
B) Supplier and competitor
C) Knowledge worker and supplier
D) Supplier and customer

E) B) and C)
F) A) and B)

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Unstructured data extracts information from data and uses it to predict future trends and identify behavioral patterns.

A) True
B) False

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In terms of system thinking,what is the computer program that processes the data?


A) Input
B) Output
C) Process
D) Feedback

E) B) and C)
F) A) and D)

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Which of the following is a tool a manager can use to analyze competitive intelligence and identify competitive advantages?


A) The Three Generic Strategies
B) The threat of substitute buyer power
C) Differentiated costs
D) Supplier loyalty

E) None of the above
F) A) and C)

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What refers to devices that connect directly to other devices?


A) Internet of Things
B) Predictive analytics
C) Machine to machine
D) Flat world

E) A) and B)
F) B) and D)

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What evaluates industry attractiveness?


A) SWOT Analysis
B) The Five Forces Model
C) Value Chain Analysis
D) Three Generic Strategies

E) B) and C)
F) C) and D)

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In a SWOT analysis,strengths and weaknesses originate __________ an organization.


A) inside (internally)
B) outside (externally)
C) Both inside and outside
D) None of these choices

E) B) and C)
F) None of the above

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The chief intellectual property officer (CIPO)is responsible for collecting,maintaining,and distributing the organization's knowledge.

A) True
B) False

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What are services?


A) Material items or products that customer's will buy to satisfy a want or need
B) Tasks performed by people that customer's will buy to satisfy a want or need
C) The process where a business takes raw materials and processes them or converts them into a finished product for its goods or services
D) The rate at which goods and services are produced based upon total output given total inputs

E) B) and D)
F) A) and D)

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A system is a collection of parts that link to achieve a common purpose.Systems thinking is a way of monitoring ________________.


A) the entire system
B) a division within the sales role
C) the executive team
D) the company's competitors

E) A) and D)
F) C) and D)

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In terms of system thinking,what is process?


A) Data entered in a computer
B) Controls to ensure correct processes
C) The resulting information from the computer program
D) The computer program that processes the data

E) A) and B)
F) None of the above

Correct Answer

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