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What is static information?


A) The person responsible for creating original website content
B) The person responsible for updating and maintaining website content
C) Includes fixed data incapable of change in the event of a user action
D) Includes data that changes based on user action

E) None of the above
F) A) and B)

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ETL stands for extraction,transformation,and loading.

A) True
B) False

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A data lake is a storage repository that holds a vast amount of raw data in its original format until the business needs it.

A) True
B) False

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Classification assigns records to one of a predefined set of classes.

A) True
B) False

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What is master data management?


A) The time it takes for data to be stored or retrieved
B) The practice of gathering data and ensuring that it is uniform,accurate,consistent,and complete
C) The tests and evaluations used to determine compliance with data governance policies to ensure correctness of data
D) When a company examines its data to determine if it can meet business expectations,while identifying possible data gaps

E) C) and D)
F) A) and C)

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Social media analytics analyzes unstructured data associated with websites to identify consumer behavior and website navigation.

A) True
B) False

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Master data management is a broad administrative area that deals with identifying individuals in a system (such as a country,a network,or an enterprise)and controlling their access to resources within that system by associating user rights and restrictions with the established identity.

A) True
B) False

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Primary key is a field (or group of fields)that uniquely identifies a given record in a table.

A) True
B) False

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Volume includes the scale of data.

A) True
B) False

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A content editor is the person responsible for updating and maintaining website content.

A) True
B) False

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Which of the following is incorrect in terms of data warehousing and business intelligence?


A) Does not include information from other operational applications
B) Operational systems are integrated
C) Operational information is mainly current
D) Operational information frequently has quality issues

E) B) and D)
F) A) and B)

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Data mining occurs on structured data that are already in a database or a spreadsheet.

A) True
B) False

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A data warehouse is a central location in which data is stored and managed.

A) True
B) False

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Organizational information has three characteristics including levels,formats,and granularities.

A) True
B) False

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Information redundancy is the duplication of data,or the storage of the same data in multiple places.

A) True
B) False

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Dynamic website information is stored in a dynamic catalog,or an area of a website that stores information about products in a database.

A) True
B) False

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A repository is a central location in which data is stored and managed.

A) True
B) False

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How would the insurance industry use business intelligence?


A) Analyze popular vacation locations with current flight listings
B) Understand customer credit card usage and nonpayment rates
C) Compare the demographics of patients with critical illnesses
D) Predict claim amounts and medical coverage costs

E) B) and D)
F) A) and B)

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In terms of Big Data,what includes the analysis of streaming data as it travels around the Internet?


A) Variety
B) Veracity
C) Volume
D) Velocity

E) All of the above
F) C) and D)

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What is an organized collection of data?


A) Data set
B) Dirty data
C) Data map
D) Data point

E) None of the above
F) A) and B)

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