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Demand refers to the quantity of a good that consumers are willing and able to buy at different prices at a specific time.

A) True
B) False

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___________ exists when a large number of firms produce goods that are similar but are perceived by buyers as being different.


A) Perfect competition
B) Monopolistic competition
C) Oligopoly
D) A monopoly

E) A) and B)
F) A) and C)

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Managers will also assess,at the macro level,the political,social,technological,environmental,and legal changes which are occurring.This analysis is commonly referred to as a ________ analysis


A) PESTEL
B) Five Forces
C) Environmental
D) Micro-economic
E) Ecological

F) A) and C)
G) C) and D)

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Describe and provide an example of inelastic demand.

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A core fundamental of an open,economic e...

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Elastic demand results when movement in price:


A) results in significant changes in supply
B) does not result in significant changes in supply
C) results in significant changes in demand
D) does not result in significant changes in demand
E) results in equal movement in demand

F) A) and D)
G) A) and C)

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Briefly describe PESTEL analysis and how it can be used in the current Canadian context.

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In addition to the economic factors disc...

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In global markets,cultural differences affect marketing strategies but not management policies.

A) True
B) False

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Product differentiation is a key to success in monopolistic competition.

A) True
B) False

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Of the following,which factor is NOT included in the total value of GDP:


A) goods and services which are produced and purchased domestically for consumption
B) government spending business
C) investments within the economy
D) business investments in other countries
E) goods produced for export purposes

F) B) and C)
G) A) and B)

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One of the most-often-used business tools to assess the market they are operating within is a business model created by Michael Porter of the Harvard Business School called:


A) Industry Attractiveness Model
B) Five Forces Model
C) Competition Model
D) Macro-Economic Model
E) Industry Competitiveness Model

F) A) and B)
G) B) and D)

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A typical supply curve shows that an increase in the price of a good will cause the quantity supplied to:


A) decrease.
B) increase.
C) remain constant.
D) fluctuate randomly around its equilibrium value.

E) All of the above
F) A) and D)

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A typical supply curve shows a relationship between the:


A) amount of labour a firm hires and the amount of output it can produce.
B) amount of time required to produce a good and the relevant production costs.
C) price of a good and the quantity sellers would be willing to offer for sale.
D) amount of a good a firm produces and the total profit it earns.

E) B) and D)
F) A) and C)

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Suppliers need to think about the cost of production versus the revenue which will be received from selling their product,and the change in profit which will be realized at different points on the schedule.This is called the:


A) Demand Curve
B) Supply Line
C) Law of supply
D) Law of demand
E) Demand Schedule

F) A) and C)
G) B) and C)

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Economic contraction occurs when


A) Spending increases
B) Spending declines
C) Jobs increase
D) Inflation decreases

E) A) and B)
F) B) and C)

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A typical demand curve shows that:


A) as people earn more income, they buy more of a good.
B) as supply increases, the amount purchased decreases.
C) people tend to buy more of a good than they really want.
D) people tend to buy more of a good when its price decreases.

E) C) and D)
F) A) and B)

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If a shortage exists in a market for a good,the price of that good will tend to fall.

A) True
B) False

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Increased unemployment can reduce consumer demand for goods and services,leading to:


A) Economic contraction
B) Inflation
C) Deflation
D) A budget deficit

E) B) and D)
F) A) and B)

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Most countries throughout the world can be classified as either purely capitalist or purely socialist.

A) True
B) False

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Current measures of productivity in the service sector provide an accurate measure of changes in the quality of output.

A) True
B) False

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__________ exists when the entire supply of a good is controlled by a single seller.


A) Perfect competition
B) Oligopoly
C) Pure Capitalism
D) A monopoly

E) A) and B)
F) A) and C)

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